In the world of marketing, credibility is a crucial element for success. It’s far more effective to have others vouch for your brand and products rather than simply preaching about your own credibility. One way to establish credibility online is through the use of backlinks, which are links from one website to another. These backlinks serve as a ranking factor in many search engine algorithms and act as a powerful vote of confidence. When another website owner links to your page, they are essentially stating that your content offers value and that your domain has authority on the topic at hand. This type of validation can be a powerful tool in building trust with your target audience and ultimately driving traffic to your website. But how can you get free Backlinks?

Ask Your Partners/Suppliers/Distributors

If you have partnered with a business or are their preferred vendor or supplier, it’s worth requesting a link back to your website. As you have already established a strong business relationship with them and offer a valuable service, they will likely be willing to provide a link. It’s also common for businesses to have a partner page that highlights their collaborations. If your website isn’t already featured on their page, it’s a straightforward request that can result in a legitimate white hat backlink, boosting your website’s credibility.

Publish Original Content

To understand the motivations behind content sharing, one must delve into its psychology of it. A recent survey revealed that an overwhelming 94% of participants carefully consider how their shared information will benefit the recipient. Additionally, nearly half of the respondents admitted to sharing content in order to promote products they are passionate about and influence others’ opinions or actions. It’s important to note that the more informative and valuable the content is, the more likely it is to be shared. To establish yourself as a reliable source for content sharing, you can leverage your expertise and conduct original research. Whenever your research is mentioned by a consumer, blog, or business, you will receive a “white hat” backlink, which enhances your online visibility and improves your search engine rankings. Ultimately, this results in increased organic search traffic to your website.

Build A Valuable Free Tool

The easier it is for others to find a compelling reason to link back to your website, the more likely you are to build valuable backlinks. One of the most effective ways to attract these links is by offering free tools. By providing high-quality tools that offer value to others, you can incentivize other site owners to link to your website while also achieving their own goals of providing value to their readers.

There are a variety of free tools that can be effective for building backlinks, including templates, calculators, maps, and checklists. However, it’s important to keep in mind that creating and maintaining these tools can be an investment of both time and money. That said, the benefits of offering these tools can be significant, as they can accelerate your link-building efforts and help new websites rank more quickly. Ultimately, by offering valuable resources to others, you can build strong relationships with others in your industry and establish your brand as a valuable resource in your niche.

Join communities to get free backlinks

Online communities can be a valuable resource for link builders because they provide a platform to connect with people who share similar interests. You can engage with like-minded individuals and establish yourself as a thought leader in your field by identifying and participating in communities relevant to your niche, such as Facebook groups, Slack channels, or Reddit forums.

To make the most of these communities, it’s important to be an active participant. Start conversations, share your insights, and respond to others to build connections and establish your brand’s credibility. As your brand awareness grows within the community, it’s likely that you will start to see an increase in backlinks. This is because more people will become aware of your content and be inclined to link back to it, thus improving your search engine ranking and driving traffic to your site.

Find your brand mentions and ask for a link

If your website has been around for a while, it’s possible that people are already mentioning your brand online. You can quickly and easily build up your backlink profile by reaching out to these individuals and asking them to turn those mentions into backlinks.

To find unlinked brand mentions, you can set up a Google Alert for your brand name, search for your brand in Google News (using quotation marks if it’s longer than one word), or use premium brand mentions tools like Mention or Brandmentions. Once you’ve identified these mentions, the next step is to contact the website owner and ask them to add a link to your website.

While this may sound like a daunting task, it’s actually a relatively low-effort, high-success strategy for building backlinks. You don’t need to convince the website owner to mention you – all they need to do is turn an existing line of text into a link. To maximize the SEO impact of these backlinks, be sure to include an exact match anchor text that points to your homepage. This will improve your chances of ranking highly in search engine results for your brand name and related keywords.

It’s important to prioritize the website owners with the highest domain authority, as these links will have the greatest impact on your website’s SEO. By claiming unlinked brand mentions and turning them into valuable backlinks, you can improve your website’s visibility and authority and ultimately drive more traffic and conversions.


There a dozen of ways to get good backlinks for free. It’s time consuming, but it will pay off. Don’t forget to contact team for more information on how to rank better on search engines. We provide tailored SEO packages for your needs.